Feminism and videoactivism in A rapist on your way

Abstract

The paper addresses the phenomenon of the feminist hymn "A rapist on your way" (Las Tesis 2019) to characterize its theoretical and political context; analyse the role of digital videoactivism in feminist struggles in Latin America and explore and reflect it through the analysis of identifiable elements in videos published on YouTube. Thus, based on Latin American feminist and communicational perspectives, we compiled, categorized, and analyzed a set of 77 online videos on records of the performance in different locations in Chile, Argentina, and Brazil. According to the analysis of the lyrics, the sceneries and the actors, the results of the study showed: a) a rapid and extensive viralization of the performance and its audiovisual records; b) a heterogeneous and organized female groups as protagonists, that followed the general purpose of the play, although with adjustments to the lyrics; c) public places and heterogeneous landscapes in different countries and cities as sceneries; d) the creation of intergenerational meetings, although a greater role for young women; e) the role of videoactivism for the strengthening of a prismatic and plural feminist political action.